David Henzel is the CEO of TaskDrive. TaskDrive takes over labor intensive sales development tasks, so your team can focus on closing more deals. David previously created MaxCDN, a Los Angeles Content Delivery Network that he went on to sell. David has been an entrepreneur in Germany, USA and now Turkey. In this episode he talks about having a clear mission, developing a niche and selling in international and untapped markets.
Introduction [00:38 – 01:01]
- Introducing this episode’s guest – David Henzel (00:38)
Background and Experience [01:01 – 09:17]
- Being an entrepreneur, moving countries, and getting involved in TaskDrive (01:01)
- The importance of being clear on a business’s mission, vision and core values (03:29)
- Developing a niche with MaxCDN (05:07)
What trends are you seeing in Marketing and Sales Technology? [09:17 – 24:32]
- The rise of videos in both advertising and B2B outreach (09:17)
- How David uses video in reaching out to potential clients (11:42)
- Choosing who to reach out to and how to play the long game (13:46)
- Selling outside the US (17:26)
- Finding untapped markets (22:20)
What are the B2B applications? [24:32 – 33:36]
- How TaskDrive benefits growing businesses (24:32)
- The ideal customer for TasksDrive and how they target them (26:57)
- Some of the tasks TaskDrive can provide (28:45)
Promotion [31:00 – 31:44]
- TaskDrive
- Email: david@taskdrive.com
- Facebook: David Henzel
Links
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